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Writing & PublishingPublishing Posts

Publishing Posts

Send a post as an email, publish to your blog, or both. Schedule, target a segment, run a test send, and resend to anyone you missed.

Write once, publish twice

Every post can be published two ways:

  • As an email — Sent to your subscriber list as a campaign
  • On your blog — Available at a permanent URL on your site

You can do one, the other, or both. You can also send a single post to several different segments by creating multiple campaigns from it — useful for resends and audience-specific variants.

Sending as an email

Click Send

Open the send dialog from the editor toolbar.

Set subject and preheader

Write a subject line. Add a preheader — the preview text shown next to the subject in inboxes.

Choose your audience

Send to all subscribers, or a saved segment. Nashra shows you the recipient count before you send.

Pick a sending identity

The "from" name and address. Defaults to your workspace identity. See Sending Domain to add your own.

Test it

Send a test email to yourself to check formatting, links, and images. Tests don't affect your audience.

Send or schedule

Send now, or pick a date and time to schedule. Scheduled campaigns can be cancelled before they go out.

Publishing to your blog

Toggle Publish to website

Enable website publication in the publishing panel.

Set the URL slug

Choose a clean URL — e.g., yourname.nashra.ai/my-first-post. Nashra can suggest one from your title.

Set the publish date

Choose when the post goes live. You can backdate or schedule for the future.

Add a cover and social card

Cover image shows on your blog. The social card (OG image and description) is what people see when the link is shared.

Multiple campaigns per post

A post owns its content, but each send is a campaign. From the post page you can:

  • See every campaign sent from this post and its stats
  • Resend to a different segment (e.g., to non-openers a week later)
  • Cancel a scheduled campaign before it goes out
  • Compare performance across campaigns side-by-side

This means one post can power a primary send, a resend to non-openers, and a re-engagement variant — without duplicating the content.

Spam check

Before sending, run a spam check from the send dialog. Nashra scores your subject and content and surfaces any deliverability red flags (excessive caps, suspect phrases, broken links). Available on paid plans.

Scheduling

Schedule a post for a specific date and time. Nashra sends or publishes it automatically in your workspace timezone. Useful for planning a content calendar or batching writing.

To cancel, open the post and click Cancel scheduled send. The post returns to a draft state for that campaign.

Drafts

Every post starts as a draft and saves automatically. Find drafts in the Drafts tab on the Posts page.

Pinning posts

Pin important posts to the top of your blog index. Open the post's menu and choose Pin. Pinned posts can be reordered from the Posts page.

Post visibility

StatusWhat it means
DraftOnly you and your team can see it
SentDelivered as an email; not on the blog (unless you also publish)
PublishedLive on the blog at its slug
ScheduledWill send or publish at a future time

Duplicating a post

Open the post's menu and choose Duplicate. Useful for re-using a structure (a recurring weekly format, a templated announcement).