Publishing Posts
Send a post as an email, publish to your blog, or both. Schedule, target a segment, run a test send, and resend to anyone you missed.
Write once, publish twice
Every post can be published two ways:
- As an email — Sent to your subscriber list as a campaign
- On your blog — Available at a permanent URL on your site
You can do one, the other, or both. You can also send a single post to several different segments by creating multiple campaigns from it — useful for resends and audience-specific variants.
Sending as an email
Click Send
Open the send dialog from the editor toolbar.
Set subject and preheader
Write a subject line. Add a preheader — the preview text shown next to the subject in inboxes.
Choose your audience
Send to all subscribers, or a saved segment. Nashra shows you the recipient count before you send.
Pick a sending identity
The "from" name and address. Defaults to your workspace identity. See Sending Domain to add your own.
Test it
Send a test email to yourself to check formatting, links, and images. Tests don't affect your audience.
Send or schedule
Send now, or pick a date and time to schedule. If Nashra has enough history, it suggests a Recommended time — based on when your readers usually open — that you can apply in one tap. Scheduled campaigns can be cancelled before they go out.
A/B test your subject line
In the send dialog, switch on Test two subjects to try up to three subject-line variants against each other. Nashra sends the variants to a slice of your audience first; a few hours later, the version with the best early opens goes out to everyone else automatically. Great for learning what makes your list open.
Publishing to your blog
Toggle Publish to website
Enable website publication in the publishing panel. (Publishing to the web requires the Publisher plan — see the note below.)
Set the URL slug
Choose a clean URL — e.g., yourname.nashra.ai/my-first-post. Nashra can suggest one from your title.
Set the publish date
Choose when the post goes live. You can backdate or schedule for the future.
Add a cover and social card
Cover image shows on your blog. The social card (OG image and description) is what people see when the link is shared.
Set a thumbnail (optional)
Nashra auto-picks a thumbnail from the first image in your post. To override it, upload your own in the publish panel — once you set one manually, later edits won't overwrite it. Replace swaps it, or remove it to fall back to the auto-detected image.
Sending a post as email works on every plan. Publishing to the web (your blog, the Hub, landing pages) requires the Publisher plan — on Newsletter, web publishing is off. See Plans & Billing.
Multiple campaigns per post
A post owns its content, but each send is a campaign. From the post page you can:
- See every campaign sent from this post and its stats
- Resend to a different segment (e.g., to non-openers a week later)
- Cancel a scheduled campaign before it goes out
- Compare performance across campaigns side-by-side
This means one post can power a primary send, a resend to non-openers, and a re-engagement variant — without duplicating the content.
Spam check
Before sending, run a spam check from the send dialog. Nashra scores your subject and content and surfaces any deliverability red flags (excessive caps, suspect phrases, broken links).
Sharing to social media
After you publish or send, share the post as a ready-made social image — from the Share button in the editor or the prompt in the success screen. Nashra generates two cards from your post:
- A square Feed card (1:1)
- A vertical Story card (9:16)
Both match your brand font and respect right-to-left layouts. Nashra also drafts a short caption you can edit before posting, and offers a QR code so you can pull the image straight onto your phone. On paid plans, the small "via Nashra" mark is optional.
Scheduling
Schedule a post for a specific date and time. Nashra sends or publishes it automatically in your workspace timezone. Useful for planning a content calendar or batching writing.
To cancel, open the post and click Cancel scheduled send. The post returns to a draft state for that campaign.
Drafts
Every post starts as a draft and saves automatically. Find your drafts in the Library, filtered to Posts.
Pinning posts
Pin important posts to the top of your blog index. Open the post's menu and choose Pin. Pinned posts can be reordered from the Library.
Post visibility
| Status | What it means |
|---|---|
| Draft | Only you and your team can see it |
| Sent | Delivered as an email; not on the blog (unless you also publish) |
| Published | Live on the blog at its slug |
| Scheduled | Will send or publish at a future time |
Duplicating a post
Open the post's menu and choose Duplicate. Useful for re-using a structure (a recurring weekly format, a templated announcement).